Why we built Tobie.
Benefits should not be this hard to understand. Tobie is the governed benefits communication experience HR teams have wanted for years: source-grounded, plain-English, and accountable.
How Tobie started.
For years, we watched HR teams drown in the same benefits questions. “Is this covered?” asked a thousand different ways, every open enrollment, until the people meant to do the human work were buried in copy-and-paste.
So we built Tobie: a place where employees get instant, source-grounded answers drawn only from their own plan documents, and where HR finally gets its time back for the work that actually needs a person. Automate the busywork. Keep people for the human work.
Even this site follows that rule: the screens are real captures and the photographs are our own, because we would rather show the work than dress it up.
Four principles we won’t bend.
Source-grounded, always
If it isn’t in a document you approved, Tobie is designed not to say it. Answers trace back to their source.
You stay in control
HR sees everything and can step in anytime. The tool serves the team, never the reverse.
Plain English over jargon
Coinsurance and accumulators, translated into language a person can actually act on.
Built for the human work
We automate the busywork so HR can spend its time where it counts: on people.
Who builds Tobie.
Two founders and a founding data engineer, with about 22 years of combined benefits communication experience.
Our offices in Portland and San Francisco.
Operated by Tobie, a US company building governed benefits communication for the people who run it.
Talk with the team building Tobie.
Tell us about your team and your next open enrollment, and we’ll show you what Tobie could look like for your employees.